The Azuki Next-Generation TV Everywhere Solution for Telco/IPTV Operators

You have invested heavily in your Internet Protocol TV (IPTV) infrastructure to offer advanced TV services to the TV in the living room.  Now your subscribers are demanding to view their favorite TV shows anywhere, on any device, at any time.

To meet your subscribers’ demands and lower/avoid the risk of customer churn, you need to offer new, compelling TV Everywhere services to subscribers.  You also need the ability to increase video revenue, decrease video infrastructure costs, and deploy the next wave of TV Everywhere technologies.

Azuki’s Solution for
Telco/IPTV Operators

Azuki’s next-generation TV Everywhere is a powerful multi-screen video-delivery solution that allows you to deploy dynamic service-provisioning offerings with personalized user experiences. Our solution lets you take your first-screen advanced TV service, content and experience to any screen. It is tailored to build off your existing IPTV platform strengths and deliver amazing multi-screen video to your subscribers – with speed to market.

  • Your networks are large, extensive and expensive to build. Have the confidence that you can – quickly, easily and cost-effectively ­– extend existing TV operations to multi-screen delivery.
  • Rapidly increase video footprints to all digital subscriber line (DSL), including adaptive bitrate (ABR) delivery directly to the TV, without distributed network investment.
  • Deliver advanced TV Everywhere services, such as time-shifted TV (Start-Over TV, Catch-Up TV and network DVR [nDVR]) and social interactions.
  • Monetize next-generation TV Everywhere services and attract triple-play subscribers, drive more Video on Demand (VOD) and advertising revenue.

How it Works

Azuki’s next-generation TV Everywhere solution integrates with your existing IPTV operational infrastructure in a robust, market-proven, reliable manner. We understand that your best solution is one that fits with the IPTV platform (i.e., Ericsson Mediaroom, Minerva), workflow, technologies and techniques you’ve already deployed so you can offer subscribers substantially more without reinventing the network.  With Azuki you can:

  • Take advantage of Azuki’s One-Pass TVE™ workflow to ensure unified, one-time-only content preparation for cross-platform, all-screens delivery.
  • Personalize TV content with dynamic and automatic ingestion of linear live and VOD and with appropriate metadata, social connections, entitlements and rights information.
  • Control video service and stream manifests to dynamically deliver services and advertising across multiple networks and platforms – in real time.
    • Decouple the video delivery’s control plane from the data plane
    • Personalize viewing experiences that are dynamically provisioned with policies based on user, device, location, content, bandwidth, rating and Class of Service.
    • Deliver dynamic multi-screen ad insertion and replacement.
  • Leverage a universal client-based architecture that works across multiple networks (managed and unmanaged) and multiple platforms with various distribution models including retail, mobile and IPTV set-top boxes.
  • Capture multi-screen viewing-consumption analytics for linear live and VOD, including metrics for time-shifted TV content viewing.


With more and more devices consuming content at home and on the go, the future isn’t just coming; it’s here.  Azuki’s next-generation TV Everywhere solution helps you to protect your infrastructure investment, deploy quickly, and provide subscribers with video quality that’s just awesome. You’ll get all of this, and more, from a proven system that’s market tested, reliable, and uses the most advanced over-the-top content protection available.

Azuki’s next-generation TV Everywhere solution for Telco/IPTV operators was built with your needs in mind. We’re here to help you add Web-speed agility into your multi-screen managed-service platform to empower you to provision video services on the fly – with personalized experiences. Our goal is to quickly, easily and cost-effectively help you put great video and TV programming in users’ hands, and deliver services that inspire and excite your customers.

  • We offer a cost-effective turnkey solution that plugs into your existing network and works alongside your existing IPTV technologies.
  • Our technology is reliable, robust and market proven. Today it powers some of the world’s most respected content and service providers, so you can be certain that we’ll work right – right away.
  • Our solution is scalable and flexible, and it’s also effective in helping you blend in multiple content sources (i.e., user-generated, premium and Internet-discovered content) under one common user experience – fast.

 Give us a call to give it a spin.